Why don't people think about what they say? It's one thing to say something stupid off the cuff, but I don't see how you can write ad copy that's... ill thought out.
So I'm driving home tonight and I hear an add for the Hilton Frontenac. They wanted people to come there fore their Easter buffet.
They called it a "once in a lifetime opportunity."
Say what? Easter breakfast is a once in a lifetime opportunity?
Thursday, March 6, 2008
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